Crist\u00f3v\u00e3o Monteiro, executive president of CEIT – Strategic Center for Territorial Innovation, a scientific and technological-based organization focused on strategy, research and territorial development, has a degree in Organizational Communication from the Escola Superior de Educa\u00e7\u00e3o de Coimbra, a master’s degree in Marketing and International Business from Coimbra Business School and PhD candidate in Communication at the University of Vigo.
\nHe has worked in public and private bodies, particularly in the fields of communication, branding, territorial marketing and smart cities, where he coordinated several research and strategic consultancy projects in territories at national and international level.
\nHe is currently a professor of the Postgraduate Course in Strategic Communication for Local Authorities, promoted by the Escola Superior de Educa\u00e7\u00e3o de Coimbra and scientific co-coordinator of the Postgraduate Course in Territorial Branding at Coimbra Business School, also taking on the co-coordination of the Territorial Branding Observatory supervised by the same institution, being the first and only national laboratory for research applied to territorial brands.
\nHe also assumes management functions for Portugal Branding – National Program for the Development of Territorial Brands, an initiative that aims to map, recognize and implement best practices in terms of managing territorial brands in Portugal.
\nHis professional achievements include winning the \u201cMy Marketing Experience\u201d International Competition from Publisher Pearson, one of the largest publishers of educational books in the world.<\/p>\n","protected":false},"excerpt":{"rendered":"
Cristóvão Monteiro, executive president of CEIT – Strategic Center for Territorial Innovation, a scientific and technological-based organization focused on strategy,<\/p>\n